After 23 years with State Farm Insurance, Kimberly Shields decided to pursue her dream of owning her own business.
The product of her pursuit was , a consignment store offering a large selection of women's attire.
"I decided on a consignment shop because with the economy, this is how more and more people are shopping. It's nice clothing but it's also very affordable," said Shields.
However, the original Pennell Road location didn't feel right for the ambitious owner with a very specific vision.
"It wasn't built to be a retail facility, so it was tough to drive people in," Shields said. "For many, getting in and out of the location was a deterrent."
Yet within just six weeks at a new location, Shields transformed her dream store into a reality.
The vibrant resale and retail store in Suite 109 on 300 W. State St., formally , offers everything from trendy clothes for 20-somethings to maternity outfits to evening wear—and all styles in between.
"I want to have something for everybody. I didn't want to target just one demographic," said Shields.
The new spot provides a better location and more space for her wide array of pre-owned clothing and accessories but it didn't come without some slight controversy. According to All Things Media, Pa. Blog, Sassy Girl's logo had to be pre-approved by .
Despite the logo issues, Sassy Girl has received positive feedback two weeks into its new home. For some shoppers, it's tough to even believe it's a consignment shop, Shields said.
"This place is the best new business in Media," said Charles Hangsterfer, local resident and owner of the well-known dog Chile Dane.
With the store's frequent buyer card, shoppers get 20 percent off their next purchase after spending $200. Shields also wants to help aspiring artists in the area get their names out. Every month, she will display different artists' work for free to promote and sell their work.